how it started.....

The whole project Unlaced started with a small kid and big dreams. At 12 years, I started getting interested in fashion. Inspired by older people chasing their dreams and upcoming streetwear brands, I got motivated and learned my first photoshop & illustrator basics. I turned sketches into reality and felt proud to wear my own graphic t-shirts in 2016. The name Unlaced never changed since then, also the logo has not much. 


Over time, I had to focus on different things: school, friends & relationships played a big role in my childhood. Next to this, I tried out multiple ways to earn my own money and got pretty successful – so successful that I founded my first company at the age of sixteen.

Beginning 2020 – The start of the corona pandemic forced people to stay at home. While others did not enjoy this, it taught me one big lesson – use your time sensible. In the past two years, I spent days & nights chasing my dream. The project UNLACED was born again. Combined with business knowledge and creativity, I wanted to create a brand that creates pieces made with love, lots of details, and with quality that lasts a lifetime. After drawing, creating and sampling lots of pieces, I am proud to announce the launch of my brand in October 2022!

The brand aims to create unique pieces in your wardrobe, combining the diversity of society with the past & the future. 

NO INVESTORS - NO PARENTS MONEY

JUST A YOUNG BOY WITH A BIG DREAM